Eradium examines the principles of agile eCommerce email marketing and puts the weekly spotlight on email campaigns from Watch It, Costco and SHOEme ...
This week I had a great experience with a Canadian online shoe retailer - SHOEme.ca -so I decided to share my experience....
The focus of this week eCommerce Email Marketing Spotlight is product showcase. We examine the importance of relevant and clear information about the products featured in the email campaigns from the three retail brands: Gymboree, Home Depot and Yarnspirations....
Eradium puts a weekly spotlight on eCommerce marketing email targeting from the following retail brands: Children’s Place, Crocs, and Mastermind Toys....
This is the second article in our series of articles about how retailers apply different eCommerce marketing tools to engage their customers. In this article, we are reviewing eCommerce marketing emails from the following retail brands: Tommy Hilfiger, Sears and Hudson’s Bay....
Eradium puts spotlight on eCommerce Marketing emails from Snuggle Bugz, Holt Renfrew and Old Navy with ratings and final conclusions: Would you buy or not?...
I am an avid shopper, have been for the last 20 years of my life. I also work in the eCommerce industry and we build online stores all the time, so I have a viewpoint of both worlds-shopper and retail. This gives me a unique...
We discuss the 4 major retail industry technology trends: Mobile Computing, The Internet Of Things, Consumerization of IT, Data Science and Big Data, Cloud Computing....
Can Big Data help us predict – and possibly change – the future? This was an interesting thread that wove through several presentations during the Big Data Innovation Summit that took place in Toronto last month (June 20 -21, 2013 - http://theinnovationenterprise.com/summits/big-data-innovation-toronto) The summit presenters provided examples...
Today I attended the Big Data Innovation Summit in Toronto. The first presentation was by Samantha Liscio, Corporate Chief Strategist at Ontario Public Service. Among the number of topics touched on during the presentation, Privacy was mentioned as the “elephant in the room” of Big Data. Samantha...