Don’t start a campaign unless you can do well at least the following elements: Create attractive landing pages and ads, Monitor daily and adjust the campaign. Add proper tracking to make sure you can attribute the sales properly to the Facebook campaign.
eCommerce Blog
Shopify vs. BigCommerce Detailed Comparison – 2018
Which ecommerce platform is better to grow your online business? Read about Shopify vs. BigCommerce detailed comparison in all key areas: Pricing, Product Catalog, Multi-currency and language support, Checkout and Customer Account, Customer care and returns, Marketing, Omnichannel support, Analytics.
Google Search Mobile-First Indexing and eCommerce SEO
Now is the right time to conduct your mobile search experience audit and create a plan which updates are required to make sure that the switching to mobile–first indexing does not have a negative impact on your eCommerce site search ranking. Learn what should you do base on the site type.
7 Tips How eCommerce Packaging May Increase Your Repeat Orders In Time For Spring
7 Tips How to make your customers happy with the physical eCommerce packaging that arrives in your shopper’s hands. Studies show that an excellent package can increase your repeat orders, positive reviews and customer recommendations.
10 Reasons Why Zara Ecommerce Is Rising in 2018 Amid The Retail Apocalypse
Zara eCommerce demonstrated excellent performance in the last few years, which we consider as the period of the retail apocalypse. What did Zard do right to compete successfully with other traditional and new online fashion brands?
46 Hacks to Improve your eCommerce Conversion Rate
You have traffic to your online store but sales are low – learn about 46 hacks to improve your eCommerce conversion rate.
3 Ways How Social Commerce May Help You to Grow You Business
In this article we discuss examples of how different brands successfully apply social commerce tactics for all three objectives: create awareness, influence buying decisions, and building customer loyalty.
eCommerce Websites Best Practice – 5 Important Quality Factors
eCommerce Websites Best Practice – 5 Important Quality Factors Affecting the Shopper’s Decision to Buy: functionality, cognitive factor, emotional appeal, product selection and price competitiveness
Toys “R” Us is a Real-Life Zombie -Top 3 Missed Opportunities
Why did Toys “R” Us fail to stay relevant in the fast-changing retail world? Let’s review the top 3 opportunities that could have saved the retailer but were not implemented, causing it become a real-life retail zombie – still open but not really alive.
10 Great Examples of Online Fashion Stores Mega Menus
We selected examples of mega menus that we believe provide a good solution for the navigation complexity problem of online fashion stores.
