• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
Eradium logo light background

Eradium

Omnichannel Commerce Solutions for Fast Growing Brands!

  • (416) 225-1057
  • Contact Us
Eradium Logo
  • Services
        • Design and Development
          • Omnichannel and Integration
          • eCommerce Platform Migration
        • Digital Marketing
        • Emerging eCommerce Technologies
        • Care and Optimization
  • Industries
        • Industries – B2C vs. B2B
        • B2C (Business to Consumer) eCommerce Solutions
        • B2B (Business to Business) eCommerce Solutions
  • Technology
        • Technology Platforms
        • eCommerce Technology Platform Selection
  • About Us
  • Blog
  • Library
You are here: Home / eCommerce / BigCommerce for WordPress: The Best of Content and Commerce Combined

BigCommerce for WordPress: The Best of Content and Commerce Combined

BigCommerce WordPress

With BigCommerce for WordPress, merchants may use content marketing to attract customers searching for solutions. The WordPress front-end powered by BigCommerce blends ecommerce and content experience to build customer loyalty.

Request Your Free Trial
Request Trial

Many brands use the power of content marketing to create and keep a lasting relationship with their customers. You may find excellent examples of content marketing almost in any retail category. Marketers recognize the positive impact of user-generated content such as blogs, photos, and videos.  When done right high-quality educational content helps in positioning the brand as a trusted adviser and as a thought leader.

When it comes to content marketing WordPress is the number one platform for online content management  Currently, WordPress is the most popular and SEO friendly CMS (content management system) that controls about 60% of the market.

The idea to integrate WordPress and e-commerce is not new.  Can you operate a modern, scalable and secure ecommerce store on WordPress? The answer is yes.

There are already WordPress plugins that extend it with eCommerce functionality. The most popular is the WooCommerce plugin.  However, running eCommerce and WordPress as one platform has limitations and disadvantages.

One of the difficulties is performance. WordPress developers optimized the CMS core for regular content but not for ecommerce.  Merchants expect from E-commerce systems to handle large product catalogs,  many shopping cart and order transactions.

The second reason is security.  An eCommerce system needs a more secure back-end than a regular CMS.  The requirements for hosting a  content-only WordPress site and an ecommerce store are entirely different. An E-commerce site needs more server power and stronger security than a content website.  E-commerce SaaS (software as s service) platforms solve both performance and security problems.

How can we have the most popular CMS and a secure, highly scalable e-commerce SaaS working together?

BigCommerce has some exciting news! Recently they launched their early access developer beta BigCommerce for WordPress plugin. This plugin is amazing news for the millions of merchants using WordPress. It will combine the flexibility of the WordPress platform with BigCommerce’s powerful commerce engine. This partnership will allow WordPress users to scale their ecommerce stores like never before.

Once installed on WordPress, the plugin is powered by the BigCommerce API, passing over the merchant’s entire product catalog. In developer terms, this blending of two platforms is known as headless. WordPress delivers the front-end experience (website) while BigCommerce handles the commerce-specific aspects of the website (catalog management, transactions, order/shipping management, etc). It is the best of both worlds.

BigCommerce for WordPress will:

  • Give WordPress sites access to the industry-leading ecommerce capabilities necessary to grow an online business.
  • Quickly integrate end-to-end commerce capabilities to an existing site experience using all BigCommerce has to offer for your business needs.
  • Get full catalog data access within WordPress so you can do what you want – No iFrames necessary!
  • Customize your product cards, lists, and cart without risking plugin updates that will undo your work.

That’s just a quick glimpse on what this integration has to offer. Click here and learn more on how you can build the best site out there with BigCommerce and WordPress!

Request Your Free Trial
Request Trial

October 4, 2018 by Igor Nesmyanovich, Ph.D., CISSP

Primary Sidebar

Search

Share

Recent Posts

  • 3 Omnichannel Strategies Any Size Merchants Must Adopt in 2023
  • 10 Essentials eCommerce CX (Customer Experience) Checklist
  • 7 Essential Features of a B2B eCommerce Website
  • 3 New eCommerce Trends For 2022
  • 3 Pillars of eCommerce Fraud Prevention

Archive

Categories

  • Artificial Intelligence
    • Machine Learning
  • Big Data
  • eCommerce
  • Mobile
  • Omnichannel Marketing
  • Strategy

TAGS

Cloud Computing Data Science e-commerce sites best practices Ecommerce conversion rate eCommerce Email Marketing Best Practices Email Marketing Fashion eCommerce Best Practices Instagram Lean Data Analytics MailChimp Mobile Commerce Mobile Marketing online marketplaces Privacy Retail Marketing Retail Technology SEO Shopping Experience Social Media Marketing Supply Chain Management The Internet Of Things

Footer

Contact Us

contact@eradium.com

416-225-1057

400 Applewood Crescent, Unit 100

Vaughan, Ontario, L4K 0C3

Follow Us

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
Eradium BBB Business Review

Services

  • Design and Development
  • Digital Marketing
  • Care and Optimization
  • Emerging Technologies

Quick Links

  • About Us
  • Contact Us
  • eCommerce Library
  • Blog

Recent Articles and Posts

Recent Posts

  • 3 Omnichannel Strategies Any Size Merchants Must Adopt in 2023
  • 10 Essentials eCommerce CX (Customer Experience) Checklist
  • 7 Essential Features of a B2B eCommerce Website
  • 3 New eCommerce Trends For 2022
  • 3 Pillars of eCommerce Fraud Prevention

© 2014–2023 Eradium   Privacy Policy

Request Free Consultation
What email address would you like us to use?(required)
Your Name (required)
What's your organization's name?(required)
What phone number would you like us to contact you on?(required)
How can we help you?